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About
Cindy Cheong is a Hong Kong Senior Art Director based in Berlin.
Art direction/ Digital design/ Branding & Identity/ Campaign/ Publication/ Motion graphics /
Illustration/ Animation
Vjsual Offers is a powerful tool that enables customers to create interactive, personalized offers that captivate audiences and accelerate sales. Customizable templates boost engagement and open rates, while seamless integration of graphics, text, and video saves valuable time.
In this project, I am responsible for two key areas:Brand Design:
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Creating a clean and intelligent visual identity for the brand, using its corporate blue color and designated fonts to ensure consistency with its corporate identity (CI).
- UI/UX Development: Leading the entire UI/UX process—from user research and sitemap/wireframe creation to building the structure/ icons/ motion of a mini website. This also includes designing a whitepaper that effectively showcases the product's personality and benefits to the target audience.
Client/ vjsualcom GmbH
Year/ 2025
Media/ Web design, whitepaper
Creative & Design/ Cindy Cheong
Web design/ Simon Rimbach
2025@CindyCheong